Surveys & Attribution

Capture self-reported attribution and survey responses

This page is under construction.

Overview

Capture self-reported attribution data and survey responses to understand how leads discovered your business.

Self-Reported Attribution

Ask visitors "How did you hear about us?" to capture attribution that analytics can't track:

• Word of mouth

• Podcast mentions

• Offline events

• Social media (dark social)

Survey Integration

Capture responses from on-site surveys and forms:

Survey Type	Use Case
Post-conversion	Understand what drove the conversion
Exit intent	Capture feedback before leaving
In-page	Contextual feedback collection

Combining with Analytics

Self-reported attribution complements your analytics data:

• Validate digital attribution

• Capture offline touchpoints

• Understand the full customer journey

Related

• Forms - Form tracking and capture

• Identity - Visitor identification